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	<title>Serena Russell ~  Bay Area Real Estate Specialist &#187; Investing in real estate</title>
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	<description>Realty World - Viking Realty</description>
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		<title>Now is the time&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;to buy real estate</title>
		<link>http://serenarussell.com/2011/01/02/231/</link>
		<comments>http://serenarussell.com/2011/01/02/231/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 06:34:43 +0000</pubDate>
		<dc:creator>Serena Russell</dc:creator>
				<category><![CDATA[buying]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Investing in real estate]]></category>

		<guid isPermaLink="false">/?p=231</guid>
		<description><![CDATA[The market is ripe.  How ready are you? By the way, the best way to do some research on your own is to drive by neighborhoods at different times of the day and night. Chances are, you&#8217;ve seen a house in that neighborhood, or had your eye on a home and wished you could buy [...]]]></description>
			<content:encoded><![CDATA[<p>The market is ripe.  How ready are you?</p>
<p>By the way, the best way to do some research on your own is to drive by neighborhoods at different times of the day and night. Chances are, you&#8217;ve seen a house in that neighborhood, or had your eye on a home and wished you could buy there.  Now you have your opportunity and one pops up that you don&#8217;t want to miss.</p>
<p>Ever wonder if other people might be thinking alike?  Is there a perfect house? No. But there is a perfect house for every buyer and this could be your lucky day.</p>
<p>So you cal your trusted real estate professional on the phone and you have a zillion questions.  How much, how long and how many offers has this property had.  After all, the signs been outside for months.  It&#8217;s probably a dump inside. Right?  Wrong.</p>
<p>Turns out the property is a short sale in excellent condition with plenty of upgrades.  Problem is seller has to sell due to financial difficulties&#8230;&#8230;&#8230;&#8230;but the bank is not responding fast enough.  There are offers on the table, and more coming in daily, but no word from the bank.  You would think they would want to sell the place and get it off the books!</p>
<p>Wrong again.  They have their reasons for delaying.  The reasons are too great to mention here, but if you want a free consultation on a short sale property or any other that interests you, then call me.   I do weeknight and weekend appointments to suit your schedule.</p>
<p>Thanks for reading my blog.  I wish you success. Serena Russell, Realtor®</p>
<p><a href="http://serenarussell.com">serenarussell.com</a></p>
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		<title>2011, the Year Of Multiplication.</title>
		<link>http://serenarussell.com/2011/01/02/2011-the-year-of-multiplication/</link>
		<comments>http://serenarussell.com/2011/01/02/2011-the-year-of-multiplication/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 03:00:17 +0000</pubDate>
		<dc:creator>Serena Russell</dc:creator>
				<category><![CDATA[buying]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Investing in real estate]]></category>
		<category><![CDATA[renting]]></category>
		<category><![CDATA[selling]]></category>

		<guid isPermaLink="false">http://srussell.blogs.rwnetwork.com/?p=604</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><span style="color: #ff0000"><strong>2011</strong></span> will be the start of something big  for <a class="zem_slink" title="Real estate" rel="wikipedia" href="http://en.wikipedia.org/wiki/Real_estate">real estate</a>.  The year of the rabbit signifies a year of  multiplication.   In many cultures the number 11 is a significant number  for many reasons.  1+1=2 and 11&#215;2 = 22 and so forth.</p>
<p>The  stair stepping mode we&#8217;ve experienced in 2009 and 2010 will continue  into 2011.  As we head toward an election year politicians will continue  to  build  favor with the voters and with this strategy, the economy is  headed toward a turn around.  The mist of the past is about to  dissolve, and be replaced with  optimism and a new outlook.</p>
<p>What does all of this mean for home buyers, sellers, investors and the  professional real estate arena?   Along with these positive <a class="zem_slink" title="Economy" rel="wikipedia" href="http://en.wikipedia.org/wiki/Economy">economic</a> trends, <a class="zem_slink" title="United States" rel="geolocation" href="http://maps.google.com/maps?ll=38.8833333333,-77.0166666667&amp;spn=10.0,10.0&amp;q=38.8833333333,-77.0166666667%20%28United%20States%29&amp;t=h">Americans</a> will be able to put away greater wealth in 2011.  Many  consumers have learned to curtail spending and to live more reasonably  within their means. Credit companies have raised rates and decreased  credit limits to stay in business.  Banks have learned how to move the  inventory caused by foreclosures and short sale activity.  Rents are on  the rise.  We are in recovery and  are headed back to a more normal  pre-recession economic climate&#8230;&#8230;&#8230;&#8230;&#8230;</p>
<p>SPENDING  <a class="zem_slink" title="Economic power" rel="wikipedia" href="http://en.wikipedia.org/wiki/Economic_power">POWER</a>:   Unemployment rates are lower now than a year ago and expected  to keeping declining. This is good news for the economy. Consumers have  achieved  greater spending power over the past 2 years, mainly due to  fall prices.  Consumer confidence is rising, and this trend is expected  to continue for 2011.</p>
<p>The downward spiral of the past is past.  Business has a healthier outlook for the year ahead, as consumer seek to get market share.</p>
<p>Take for example: <strong><a class="zem_slink" title="NYSE: F" rel="googlefinance" href="http://www.google.com/finance?q=NYSE:F">Ford Motor Company</a>, <span id="more-604"></span></strong>the second largest auto manufacturer in  the U.S. and fourth largest in the world.  Ford experienced a dramatic  decline in <a class="zem_slink" title="Market share" rel="wikipedia" href="http://en.wikipedia.org/wiki/Market_share">market share</a> following the mid 90’s, caused by costly  manufacturing facilities, pension obligations, high fuel prices, and  stagnant sales.  <em><strong>In the past several years, Ford has launched a massive  turnaround by improving operational efficiencies, developing a smaller,  more fuel efficient product line and consolidating its brands.</strong></em></p>
<ul>
<li>On October 1, Ford announced its monthly sales report for  September.  The company said that Ford, Lincoln and Mercury sales were  up 46% versus a year ago and that its retail market share increased for  the 23rd time in the last 24 months.  Ford credited the  results to its expanding line of fuel-efficient vehicles and a strong  international growth strategy.</li>
<li>Following the September sales release, <a class="zem_slink" title="NYSE: MS" rel="googlefinance" href="http://www.google.com/finance?q=NYSE:MS">Morgan Stanley</a> issued a very  bullish outlook, naming Ford its “Best Idea” and placing a $20 price  target on the stock, nearly 50% higher than the current price tag.</li>
<li><a title="Earning preview Ford Motor" href="http://blog.seleritycorp.com/2010/10/25/earnings-preview-for-ford-motor-company-f-3q-2010/">The long awaited initial public offering for General Motors is set  to be among the largest ever&#8230;&#8230;&#8230;&#8230;..click here to read the entire article</a></li>
</ul>
<p>I leave you with some quotations from the famous cartoon rabbit <a class="zem_slink" title="Bugs Bunny" rel="wikipedia" href="http://en.wikipedia.org/wiki/Bugs_Bunny">Bugs  Bunny</a>, perhaps the most famous fictional and loved rabbit of all time.</p>
<p><strong>Quotations:</strong><br />
I don&#8217;t ask questions. I just have fun!&#8217;<br />
&amp;<br />
&#8216;Don&#8217;t take life too seriously. You&#8217;ll never get out of it alive!&#8217;<br />
What&#8217;s up Doc?  and<br />
I aint upside-downy Doc,YOU are!<br />
I dares ya ta&#8217; step across this line.</p>
<p>Unga bunga binga inga binga binga bunga<br />
HAPPY NEW YEAR!!</p>
<div class="zemanta-pixie" style="margin-top: 10px;height: 15px"><a class="zemanta-pixie-a" title="Enhanced by Zemanta" href="http://www.zemanta.com/"><img class="zemanta-pixie-img" style="border: medium none;float: right" src="http://img.zemanta.com/zemified_e.png?x-id=6a01cdaa-d95c-464b-8bf1-bffa36469f61" alt="Enhanced by Zemanta" /></a></div>
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		<title>Can I afford a mortgage?</title>
		<link>http://serenarussell.com/2010/05/13/can-i-afford-a-mortgage/</link>
		<comments>http://serenarussell.com/2010/05/13/can-i-afford-a-mortgage/#comments</comments>
		<pubDate>Thu, 13 May 2010 16:33:51 +0000</pubDate>
		<dc:creator>Serena Russell</dc:creator>
				<category><![CDATA[buying]]></category>
		<category><![CDATA[Investing in real estate]]></category>
		<category><![CDATA[credit worthiness]]></category>
		<category><![CDATA[investing]]></category>
		<category><![CDATA[loans]]></category>
		<category><![CDATA[mortgages]]></category>

		<guid isPermaLink="false">http://srussell.blogs.rwnetwork.com/?p=302</guid>
		<description><![CDATA[Whether you&#8217;re a first-time buyer looking for the perfect starter house, or a seasoned pro trading up to your waterfront dream home, you are probably asking the same questions: Can I afford this? And is this the right move at the right time? Of course, you can use a mortgage calculator and ask the experts [...]]]></description>
			<content:encoded><![CDATA[<p>Whether you&#8217;re a first-time buyer looking for the perfect starter house, or a seasoned pro trading up to your waterfront dream home, you are probably asking the same questions: Can I afford this? And is this the right move at the right time?<br />
Of course, you can use a <strong>mortgage calculator</strong> and ask the experts — lenders, agents, and mom — but the reality is that you are the only one who truly knows whether you can afford to buy right now.</p>
<p><strong>Simple Budgeting</strong>: Start with is a detailed expense breakdown. Analyze what you spend — at least get a full month&#8217;s snapshot. You&#8217;ll see where you may have wiggle room in your budget and what you can afford for housing. (Be sure to count all those little incidental expenses like dry cleaning and yes, those mid-afternoon Starbucks lattes count in the budget, too!)<br />
<strong>Debt-to-Income Ratios<br />
</strong>If you figure out that you can afford your projected budget, chances are you&#8217;ll qualify for a mortgage in your range. Lenders will determine how much loan you can afford by using something called your debt-to-income ratio.</p>
<p>If your credit is stellar, you will be rewarded. Lenders may stretch these ratios allowing you to purchase more home and take advantage of more lending programs.</p>
<p>So go ahead and get qualified today. It is simpler than you think.</p>
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